Tag ~marketing tech

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Cordial which personalizes and automates crosschannel messaging campaigns raises 50M

5 growth marketing predictions for 2022

5 advancedish SEO tactics to win in 2021

Seattles Usermind raises 235M as demand for its marketing tech grows

The truth about SDK integrations and their impact on developers

5 tips for brands that want to succeed in the new era of influencer marketing

After talking to marketing leaders for a year heres my advice for CEOs

Even startups on tight budgets can maximize their marketing impact

The advertising slowdown is dinging Big Tech

Whats driving the global surge in retail media spending

The demise of browser cookies could create a Golden Age of digital marketing

How well did Klaviyo Arm and Instacart actually do in their first test on the public markets

Building customerfirst relationships in a privacyfirst world is critical

How to implement an effective chatbot program

Creative ad tech is on the cusp of a revolution and VCs should take note

Zeta Globals IPO filing uncovers modest growth strong adjusted profitability

Hope and hype: Avoiding ad fraud in the hot connected TV market

Demand Curve: Email marketing tactics that convert subscribers into customers

After 30 years Crossing the Chasm is due for a refresh

Klaviyos strong IPO pricing should give unicorns an idea of what they are worth

Marketing Techniques Your Startup Must Master to Succeed

Move over SEO Profound is helping brands with AI search optimization

3 data strategies for selling to developers

What to do when customers say yes but VCs say no with Catherine Tabor from Sparkly

ActionIQ nabs 30M led by A16Z to bring big data targeting to marketers

5 ways to seize the opportunities created by recent chaos in ad tech

How Klaviyo transformed from a lifestyle business into a 415B email titan

Zeta Global acquires commenting service Disqus

5 cantmiss strategies to break through in a crowded market

5 companies doing growth marketing right

Creative adtech is on the cusp of a revolution and VCs should take note

Can advertising scale in VR

Pitch Deck Teardown: Qortexs 10M Seed deck

The Klaviyo EC1

4 proven approaches to CX strategy that make customers feel loved

Where top VCs are investing in adtech and martech

Never express your use of funds slide as percentages

Klaviyo could be the rare startup to defend a latestage 2021 valuation

The death of identity: Knowing your customer in the age of data privacy

How to land the top spot in Google search with featured snippets in 2021

Yotpo raises 75M for its ecommerce marketing cloud

Me too investing is eating returns

Where will our data go when cookies disappear

Typeform takes 135M to tickle more marketers

One CMOs honest take on the modern chief marketing role

Marketing in 2021 is emotional and not just transactional

How Klaviyo used data and nocode to transform owned marketing

Drama and quirk arent necessary for startup success

How to improve retention growth marketings golden metric

4 ways to leverage ROAS to triple lead generation