Tag ~marketing tech

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Whats driving the global surge in retail media spending

4 proven approaches to CX strategy that make customers feel loved

5 companies doing growth marketing right

Marketing Techniques Your Startup Must Master to Succeed

How to land the top spot in Google search with featured snippets in 2021

Typeform takes 135M to tickle more marketers

Where will our data go when cookies disappear

How Klaviyo used data and nocode to transform owned marketing

Klaviyo could be the rare startup to defend a latestage 2021 valuation

Signpost nabs 52M to help SMBs collect reviews and marketing collateral like bigger rivals

After talking to marketing leaders for a year heres my advice for CEOs

Building customerfirst relationships in a privacyfirst world is critical

How well did Klaviyo Arm and Instacart actually do in their first test on the public markets

5 ways to seize the opportunities created by recent chaos in ad tech

ActionIQ nabs 30M led by A16Z to bring big data targeting to marketers

Even startups on tight budgets can maximize their marketing impact

Hope and hype: Avoiding ad fraud in the hot connected TV market

Can advertising scale in VR

Klaviyo could break the unicorn IPO logjam

Marketing in 2021 is emotional and not just transactional

Seattles Usermind raises 235M as demand for its marketing tech grows

The truth about SDK integrations and their impact on developers

Cordial which personalizes and automates crosschannel messaging campaigns raises 50M

5 tips for brands that want to succeed in the new era of influencer marketing

Demand Curve: Email marketing tactics that convert subscribers into customers

Pitch Deck Teardown: Qortexs 10M Seed deck

6point checklist for making sure your sustainability tech pitch is newsworthy

The advertising slowdown is dinging Big Tech

5 growth marketing predictions for 2022

5 cantmiss strategies to break through in a crowded market

After 30 years Crossing the Chasm is due for a refresh

Never express your use of funds slide as percentages

How Klaviyo transformed from a lifestyle business into a 415B email titan

How to improve retention growth marketings golden metric

Me too investing is eating returns

Klaviyos strong IPO pricing should give unicorns an idea of what they are worth

Drama and quirk arent necessary for startup success

The death of identity: Knowing your customer in the age of data privacy

4 ways to leverage ROAS to triple lead generation

What to do when customers say yes but VCs say no with Catherine Tabor from Sparkly

The demise of browser cookies could create a Golden Age of digital marketing

Zeta Global acquires commenting service Disqus

3 data strategies for selling to developers

Zeta Globals IPO filing uncovers modest growth strong adjusted profitability

Creative ad tech is on the cusp of a revolution and VCs should take note

Yotpo raises 75M for its ecommerce marketing cloud

5 advancedish SEO tactics to win in 2021

One CMOs honest take on the modern chief marketing role

Creative adtech is on the cusp of a revolution and VCs should take note

The Klaviyo EC1