Tag ~marketing tech

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5 cantmiss strategies to break through in a crowded market

Move over SEO Profound is helping brands with AI search optimization

The Klaviyo EC1

Klaviyos strong IPO pricing should give unicorns an idea of what they are worth

After 30 years Crossing the Chasm is due for a refresh

The truth about SDK integrations and their impact on developers

How to land the top spot in Google search with featured snippets in 2021

Where top VCs are investing in adtech and martech

4 proven approaches to CX strategy that make customers feel loved

How to improve retention growth marketings golden metric

The advertising slowdown is dinging Big Tech

The death of identity: Knowing your customer in the age of data privacy

Hope and hype: Avoiding ad fraud in the hot connected TV market

Klaviyo could break the unicorn IPO logjam

Demand Curve: Email marketing tactics that convert subscribers into customers

Typeform takes 135M to tickle more marketers

Me too investing is eating returns

One CMOs honest take on the modern chief marketing role

How to implement an effective chatbot program

After talking to marketing leaders for a year heres my advice for CEOs

Even startups on tight budgets can maximize their marketing impact

How Klaviyo transformed from a lifestyle business into a 415B email titan

Never express your use of funds slide as percentages

Can advertising scale in VR

Where will our data go when cookies disappear

Marketing in 2021 is emotional and not just transactional

Zeta Global acquires commenting service Disqus

ActionIQ nabs 30M led by A16Z to bring big data targeting to marketers

6point checklist for making sure your sustainability tech pitch is newsworthy

5 ways to seize the opportunities created by recent chaos in ad tech

How Klaviyo used data and nocode to transform owned marketing

Yotpo raises 75M for its ecommerce marketing cloud

5 advancedish SEO tactics to win in 2021

Signpost nabs 52M to help SMBs collect reviews and marketing collateral like bigger rivals

Pitch Deck Teardown: Qortexs 10M Seed deck

Zeta Globals IPO filing uncovers modest growth strong adjusted profitability

5 growth marketing predictions for 2022

Building customerfirst relationships in a privacyfirst world is critical

Seattles Usermind raises 235M as demand for its marketing tech grows

Drama and quirk arent necessary for startup success

Creative ad tech is on the cusp of a revolution and VCs should take note

5 companies doing growth marketing right

5 tips for brands that want to succeed in the new era of influencer marketing

Creative adtech is on the cusp of a revolution and VCs should take note

Marketing Techniques Your Startup Must Master to Succeed

Whats driving the global surge in retail media spending

The demise of browser cookies could create a Golden Age of digital marketing

What to do when customers say yes but VCs say no with Catherine Tabor from Sparkly

Klaviyo could be the rare startup to defend a latestage 2021 valuation

How well did Klaviyo Arm and Instacart actually do in their first test on the public markets