Tag ~marketing tech

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Creative adtech is on the cusp of a revolution and VCs should take note

Demand Curve: Email marketing tactics that convert subscribers into customers

Seattles Usermind raises 235M as demand for its marketing tech grows

Marketing Techniques Your Startup Must Master to Succeed

One CMOs honest take on the modern chief marketing role

Creative ad tech is on the cusp of a revolution and VCs should take note

5 cantmiss strategies to break through in a crowded market

Can advertising scale in VR

5 ways to seize the opportunities created by recent chaos in ad tech

How well did Klaviyo Arm and Instacart actually do in their first test on the public markets

The Klaviyo EC1

How Klaviyo used data and nocode to transform owned marketing

6point checklist for making sure your sustainability tech pitch is newsworthy

After 30 years Crossing the Chasm is due for a refresh

Even startups on tight budgets can maximize their marketing impact

How Klaviyo transformed from a lifestyle business into a 415B email titan

Klaviyo could be the rare startup to defend a latestage 2021 valuation

Hope and hype: Avoiding ad fraud in the hot connected TV market

Me too investing is eating returns

5 growth marketing predictions for 2022

5 tips for brands that want to succeed in the new era of influencer marketing

Marketing in 2021 is emotional and not just transactional

Typeform takes 135M to tickle more marketers

3 data strategies for selling to developers

How to improve retention growth marketings golden metric

Where top VCs are investing in adtech and martech

Move over SEO Profound is helping brands with AI search optimization

Pitch Deck Teardown: Qortexs 10M Seed deck

The death of identity: Knowing your customer in the age of data privacy

Klaviyo could break the unicorn IPO logjam

Zeta Globals IPO filing uncovers modest growth strong adjusted profitability

What to do when customers say yes but VCs say no with Catherine Tabor from Sparkly

Never express your use of funds slide as percentages

5 companies doing growth marketing right

Where will our data go when cookies disappear

5 advancedish SEO tactics to win in 2021

Building customerfirst relationships in a privacyfirst world is critical

ActionIQ nabs 30M led by A16Z to bring big data targeting to marketers

The demise of browser cookies could create a Golden Age of digital marketing

4 ways to leverage ROAS to triple lead generation

4 proven approaches to CX strategy that make customers feel loved

Whats driving the global surge in retail media spending

How to land the top spot in Google search with featured snippets in 2021

Signpost nabs 52M to help SMBs collect reviews and marketing collateral like bigger rivals

Drama and quirk arent necessary for startup success

After talking to marketing leaders for a year heres my advice for CEOs

Cordial which personalizes and automates crosschannel messaging campaigns raises 50M

Yotpo raises 75M for its ecommerce marketing cloud

Klaviyos strong IPO pricing should give unicorns an idea of what they are worth

Zeta Global acquires commenting service Disqus