Tag ~marketing tech

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After talking to marketing leaders for a year heres my advice for CEOs

Demand Curve: Email marketing tactics that convert subscribers into customers

5 cantmiss strategies to break through in a crowded market

The Klaviyo EC1

One CMOs honest take on the modern chief marketing role

Yotpo raises 75M for its ecommerce marketing cloud

Klaviyos strong IPO pricing should give unicorns an idea of what they are worth

Move over SEO Profound is helping brands with AI search optimization

5 ways to seize the opportunities created by recent chaos in ad tech

Creative adtech is on the cusp of a revolution and VCs should take note

5 tips for brands that want to succeed in the new era of influencer marketing

Whats driving the global surge in retail media spending

Marketing Techniques Your Startup Must Master to Succeed

Building customerfirst relationships in a privacyfirst world is critical

The advertising slowdown is dinging Big Tech

3 data strategies for selling to developers

4 ways to leverage ROAS to triple lead generation

After 30 years Crossing the Chasm is due for a refresh

Even startups on tight budgets can maximize their marketing impact

Signpost nabs 52M to help SMBs collect reviews and marketing collateral like bigger rivals

The death of identity: Knowing your customer in the age of data privacy

6point checklist for making sure your sustainability tech pitch is newsworthy

5 advancedish SEO tactics to win in 2021

How well did Klaviyo Arm and Instacart actually do in their first test on the public markets

Hope and hype: Avoiding ad fraud in the hot connected TV market

How to implement an effective chatbot program

ActionIQ nabs 30M led by A16Z to bring big data targeting to marketers

How to Choose the Right CRM Platform for Your Small Business

Drama and quirk arent necessary for startup success

Where will our data go when cookies disappear

Zeta Globals IPO filing uncovers modest growth strong adjusted profitability

5 growth marketing predictions for 2022

How to land the top spot in Google search with featured snippets in 2021

How Klaviyo used data and nocode to transform owned marketing

Klaviyo could be the rare startup to defend a latestage 2021 valuation

5 companies doing growth marketing right

Typeform takes 135M to tickle more marketers

Seattles Usermind raises 235M as demand for its marketing tech grows

The truth about SDK integrations and their impact on developers

Me too investing is eating returns

Klaviyo could break the unicorn IPO logjam

Marketing in 2021 is emotional and not just transactional

Where top VCs are investing in adtech and martech

Creative ad tech is on the cusp of a revolution and VCs should take note

How Klaviyo transformed from a lifestyle business into a 415B email titan

Can advertising scale in VR

Pitch Deck Teardown: Qortexs 10M Seed deck

Never express your use of funds slide as percentages

4 proven approaches to CX strategy that make customers feel loved

Cordial which personalizes and automates crosschannel messaging campaigns raises 50M